28.10.14

Importance of Reputation Management

One of the most nightmarish scenarios for businessmen is having negative reviews online. If left alone, these can eventually damage the business big time. Fortunately, there is a way to counter or prevent this. It’s called reputation management and it is really, really important.

A good reputation keeps loyal customers coming back, and continuously brings in new ones. Sometimes, it is not enough that your company is just known for having a specific product or service available. It should also be known for its highly-positive reputation.

14.10.14

Online Reputation Marketing Tips to Remember

Would you lend your car to someone who has a history of accumulating traffic tickets and being involved in road accidents? You probably won’t, right?

That highlights the importance of achieving and maintaining a sterling reputation. This is especially true in today’s digital world, where people can easily share their experiences with potential customers. With that in mind, here are a few reputation marketing tips to help preserve the business image and customer trust you’ve worked so hard to build: