Gold Coast small businesses don’t just compete with each other, they also face massive competition from large corporations. It can be hard to get your name out there when your competition has deeper pockets for their marketing but it is easier for smaller businesses to keep pace with the bigger players in the area of online marketing. Here are a few things that you can pull off just as effectively as other businesses to ensure that your brand gets the recognition it needs to succeed. Local Keyword Usage Online marketing has relied on the useful marketing technique of search engine optimisation (SEO) for some time now. One of the key foundations of that approach is the use of keywords to target consumers seeking your products as well as drawing the attention of the search engines (Google, Bing etc.) for indexing.
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